Advertising & promotion

In a world where social media seems to be ever-present, it is easy to forget that there are a number of low cost ways to engage, attract or retain your target audience. From cost savvy ad campaigns to free PR and publicity, all it takes is a good product, a sprinkling of creativity and a dash of local knowledge.

So, before you put all your eggs in the social media basket, talk to us, and we’ll put together an advertising and promotional plan that is on budget and on target.

US department store merchant, John Wanamaker (1838 – 1922) famously said that “half the money I spend on advertising is wasted, the trouble is I don’t know which half”. In some cases this well known adage (which is almost as old as the advertising we know and love today) still rings true; yet, if you are canny, there are ways of measuring the return on your advertising spend, to make sure you get maximum bang for your buck.

The process starts with a free (no obligation), thee C’s ‘consultation’ (aka coffee, cake & chat), which gives you a chance to discuss where you want your business to be, and us the opportunity to understand what you have tried so far.